Sergio’s Cake Shop 1.0 Brand, Strategy & Fitout Design

Blacktown, Marrickville, Northbridge, Merrylands, Wetherill Park & Chullora
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CLIENT: PETER CHRISTOU

SCOPE: When the next generation took over this long-standing family business they approached FTD to create a new design strategy to take the organisation forward. The result was an iconic, European inspired contemporary interior to match the passion and quality of the client’s product and service. The business went on to expand from two to ten stores with our collaboration.

AWARD: Shortlisted in Interior Design Excellence Awards for Retail Design 2011 (Blacktown)

PHOTOGRAPHER: Barton Taylor